Bike MS

National MS Society, Greater Delaware Valley Chapter

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Fundraising 101

The Bike MS: City to Shore Ride sponsored by:


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How to Turn in Donations

  1. Online
  2. Mail
  3. At chapter office

Click here for more information.

How Your Fundraising Helps

With lower than average administrative and fundraising costs, the National MS Society is committed to ensuring that the maximum amount of money raised funds groundbreaking research and provides direct services for local people living with MS.

We are doing something about MS NOW. Fundraising events such as the Bike MS: City to Shore Ride help the National MS Society fund more MS research than any other non-profit in the world and mobilize people in the Greater Delaware Valley living with this unpredictable disease.

Fundraising Incentives, Prizes & Clubs

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2013 VIP jersey design

  • Early money turn-in long-sleeved T-shirt
  • 2013 prizes (start at $650)
  • VIP and Top 250 VIP Club
  • Fundraising level awards
  • Passport Program

Click here to learn more.

One On One with #1

Click on the video below to learn how and why cyclist Albert DeRitis raised $41,125 in 2012 and earned the coveted top fundraising spot.

One on One with #1 video image

Top 10 Participants

1. Albert DeRitis, $62,710.00
2. Guy Muzio, $34,420.00
3. Gary Crooks, $24,450.00
4. Andrea Rosenthal, $21,970.00
5. Ian Harris, $20,240.00
6. Jack Beiter, $20,180.00
7. Tom Mangus, $18,205.00
8. Jim Plousis, $15,000.00
9. Dominique Calabrese, $14,405.00
10. Herold Klein, $13,300.00

Click here to see the top 25 participants and teams

Fundraising Tools Index

 - My Account (online fundraising)
 - Fundraising/Welcome Kit
 - Fundraising letter
 - Know Your Networks worksheet
 - Pledge sheet
 - Social media tools
 - Matching gifts
 - Media/PR Kit
 - Raise $500 in a week
 - 55 fundraising ideas
 - MS Store
 - Community events calendar

Fundraising is one of the most important elements of Bike MS. Remember: Each cyclists is required to raise at least $300. The majority of cyclists go above and beyond the fundraising minimum. Join the majority of cyclists and go above and beyond that minimum. Help us reach our goal and click here to see our progress. All donations to the National MS Society are tax-deductible. 

Fundraising is as easy as 1, 2, 3...
Follow these simple steps:

Step #1 -- Know your networks
Make a list of every person you know -- friends, family, neighbors, acquaintances, alumni and business associates. You have just created your donor list. Need extra help? Use the Know Your Networks worksheet (pdf).

Step #2 -- Set your fundraising goal
Now that you know your networks, set your goal.  The requirement for all City to Shore cyclists is $300, but based on your networks can you achieve VIP status at $1,000? Keep an attainable goal in mind. Once you’ve settled on your goal, make sure to log into your account and update it. There is always an opportunity to adjust your goal throughout the Bike MS season.

Step #3 -- Share your commitment and make a plan
Now your fundraising can begin. Many think the ASK can be difficult, but it's easier if you tell everyone why you are doing what you are doing. Articulate why you are taking on City to Shore. The excitement is contagious and your story will inspire others. Your commitment and passion will be the reason they choose to give you a donation. Use the fundraising tools below to help you.

Fundraising Tools 

  • "My Account": Create a personal page, send emails, track your progress and much more. Cyclists that set up and actively update their personal page can raise on average two to three times more.Set up your online personal page and get started today
     
    Having trouble using your account? View this how-to guide (pdf) or click here to watch a video tutorial.
     
  • City to Shore 2013 Welcome/Fundraising KitFundraising/Welcome Kit: Here you will find tips, bike coupons, important deadlines and more! All cyclists will receive their Fundraising/Welcome Kit (pdf) in the mail one to two weeks after registering. 

  • Fundraising letter: Download, customize, print and mail this pre-written letter: available in .doc or .pdf.

  • Know Your Networks worksheet: don't forget to utilize your networks to help you create your donor list. 

  • Event pledge sheet: Track your offline pledges and matching gifts with our event pledge sheet (.pdf or .xlsx)

  • Social Media: Use social networking sites, such as Facebook boundless fundraising, to get your message to a bigger audience. Use this guide (pdf) for helpful social networking fundraising techniques, and follow us on:
        facebook Twitter button.png LinkedIn youtube Pinterest button 

  • Email Signature: Change your email signature to drive donations -- include a short note, a link to your fundraising page and a logo, too. (City to Shore logo or Bike MS digital downloads)

  • PR/Media Guide: It only takes one person to inspire hundreds. Your personal experience with the City to Shore Ride can and will inspire others to donate, volunteer or even ride. Promote City to Shore to your local community. Use this guide (pdf) to help get you started and get your story in the news. 

  • Matching Gifts*: Many corporations have a matching gift program where they will match your gift. These matches can double, triple or even quadruple the amount of your gift. If you or your donor work for a matching gift company, please consider having your gift matched by the employer (click here to see if your company matches).

    *You are required to raise $300 before matching gifts are counted towards your total. Matching gifts do not count towards your fundraising minimum, but they do count toward prizes and VIP status. Click here for more information on matching gifts, and don't forget to use the pledge sheet above to help your track your matching gifts and total raised. 

  • Request City to Shore promotional materials to let others know you are riding.
       *TIP: Personalize rack cards by adding a sticker your personal page URL 

  • Raise $500 in a week: Just follow these simple steps and you're halfway to VIP status.

  • 55 fundraising ideas: This booklet will give you plenty of fundraising ideas you can try today.

  • MS Store: Visit the MS Store today for great items you could purchase and sell to your friends and family as a fundraiser and help spread awareness about Bike MS!

  • Community Events Calendar: Do you have a fundraising event coming up? Click here to post your event on our chapter website.
 

Learn More About Bike MS Events NationwideSubscribe To Bicycling Magazine. 1 Year For $7* *Includes a special free water bottle Proceeds benefit Bike MSView special offers just fro Bike MS cyclists

THANK YOU TO OUR BIKE MS NATIONAL SPONSORS:

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